Link questions can be used to allow shoppers to add links to a survey.
This type of question will, in Client Shop View, show as a hyperlink.

Select Link from the Question Format drop down.
Select the position on the form for the question. The default is to add the question to the bottom of the form but it may be positioned after a specific question as well.
Select Add.
Input the text for the Link question.
To change the question formatting select Question Formatting
Select Add New.